Please take a look at my latest marketing news, views and advice. I hope you like it!
Content is an extremely important component of SEO as it helps search engines, such as Google, determine what your website is about, along with how relevant it is for users and subsequently where it should be ranked.
14 May 2025
If I had to put my finger on the buzzword of the decade, it’d have to be ‘wokeness’.
3 July 2023
Now let’s face it that is not a title that any of us would expect to have seen in 2019.
19 January 2021
The importance of Digital Marketing living and working in the World today, in 2020.
21 May 2020
Yesterday, McDonald’s announced that it would be closing ‘for the foreseeable future’.
23 March 2020
You’ve heard of content marketing, right?
Clearly, when it comes to the world of B2B, the importance of this form of marketing shows no signs of slowing down. Last year, 70% of marketers in that field said it performed more successfully than any year prior.
12 September 2019
So, what happens if you ask your customers to make a decision on something (the direction of a new product, for instance) and you don’t quite agree with the result?
21 June 2019
Like anything in business, if you don’t measure the results of your digital marketing strategy, how can you be sure it’s effective?
22 October 2018
Hasn’t business become so… complicated?
Every week I’m presented with a new scenario that absolutely stuns me.
25 September 2018
Every business needs a website - we know that, but as web design has evolved and user expectation sky-rocketed, building a website that both meets the needs of today and is fit for the future is challenging.
21 August 2018
Web Design Northampton by New Edge
Ⓒ Copyright Pete Halsey
