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37 articles in Marketing Strategy · Show all

What is involved in writing a marketing plan? Marketing Strategy 3 October 2022 What is involved in writing a marketing plan? Whether you’re an online business looking to expand your reach or you own a bricks and mortar store....  How a marketing consultant can add value to your business Marketing Strategy 7 September 2022 How a marketing consultant can add value to your business As a marketing consultant with years of experience.... What are the five Ps of marketing and are they still relevant? Marketing Strategy 8 August 2022 What are the five Ps of marketing and are they still relevant? Just how relevant are the five Ps to your modern day marketing campaign? Why knowing how to KISS is as important as ever Marketing Strategy 7 July 2022 Why knowing how to KISS is as important as ever I am no stranger to the KISS concept! Success comes in cans! Marketing Strategy 9 June 2022 Success comes in cans! To achieve success, you need to have a can do, will do approach rather than a can’t do, won’t do attitude Why you might benefit from a marketing consultant Digital Marketing 11 November 2021 Why you might benefit from a marketing consultant Marketing makes the business world go round. The power of a strapline Digital Marketing 12 February 2020 The power of a strapline While in Durham last month, I walked past a computer repair shop, and I couldn’t help but take a photo of the sign attached to the wall. Industry spotlight: soft drinks Marketing Strategy 28 May 2019 Industry spotlight: soft drinks Industry spotlight: soft drinks and the changing approach to product and brand marketing  Is veganism a fad? Is it a health benefit, a marketers gift or both? Marketing Strategy 27 February 2019 Is veganism a fad? Is it a health benefit, a marketers gift or both? There’s an awful lot of chatter about veganism within the national press. So much, one could argue, that this way of living is fast becoming one of the most hotly debated topics in the UK. Is your marketing working? Here’s how to find out! Marketing Strategy 15 January 2019 Is your marketing working? Here’s how to find out! Is your marketing working?Probably not, if you’re having to ask that question.  Who is Retep Yeslah? Marketing Strategy 2 January 2019 Who is Retep Yeslah? How well do you know your customers? Time to learn to KISS! Digital Marketing 25 September 2018 Time to learn to KISS! Hasn’t business become so… complicated?  Every week I’m presented with a new scenario that absolutely stuns me.